coordination of all relevant government and private actors, usually by a public body with or without private participation, aimed at supporting tourism development in a destination by making strategic decisions, implementing policy actions, maintaining and promoting cultural and natural heritage and attractions, coordinating events/festivals, raising revenue for tourism-related projects, facilitating cooperation between businesses, ensuring infrastructure and service provisions, etc.

locally based, for-profit tourism business whose function is to provide groups - and individuals - with services to meet their travel, meeting, and entertainment interests and needs at a specific time and place